The White Rose Bakery was founded in 2014 and specialises in creating custom cakes for a wide variety of occasions, including weddings, birthdays, christenings and corporate events.
Each cake is unique and designed specifically and individually to each customer’s needs and wishes. Communication, creative flair and attention to detail are key aspects of maintaining the high level of customer care that the bakery prides itself in.
I was asked to create a logo that communicates the unique creativity of each cake design and the beauty, quality and elegance of the products. The logo should be fairly neutral in style and colour, so as not to alienate potential customers, whilst conveying a sense of professionalism and trustworthiness.